
Fresh produce trading moves fast. Prices shift, availability changes, and the best deal of the day could arrive through an email, a PDF, a spreadsheet, a portal, or a WhatsApp message.
The data is there. The problem is it arrives from everywhere at once — in different formats, at different times, with no easy way to compare. So every morning starts the same way: opening files, scanning messages, copying numbers, trying to figure out which offer to act on before it's gone.
That's time your team should spend on deals, not on data entry.
Every format in. One view out.
Your suppliers don't send data the same way. One sends a spreadsheet. Another sends a PDF. A third types the offer straight into WhatsApp. Same information, completely different formats.
PriceFlow by Zenflow reads all of them. Products, prices, origins, pack sizes, calibres — extracted, normalized, and structured automatically. No matter how it arrives, it ends up in the same searchable format.
Before anything reaches your screen, built-in validation flags what's missing, inconsistent, or unusual. You see clean data, not raw chaos.
PriceFlow gives your team one place to search, filter, compare, and review supplier information. Instead of switching between inboxes, documents, portals, and messages — they find what they need and move.
It doesn't replace commercial judgment. It supports it. Your team still makes the trading decision — they just reach the right information faster.
Your data stays yours.
PriceFlow is built for private market data. Your supplier updates, price lists, and pricing information stay within your own workflow. Nothing is shared, exposed, or turned into a public marketplace. Supplier relationships and pricing are commercially sensitive — and they're treated that way.
Getting started takes a few hours, not months
Zenflow connects to the way your business already works. Email-based? A dedicated inbox captures and processes incoming price lists automatically. WhatsApp-based? A dedicated intake number handles supplier messages. Once connected, everything flows into one dashboard — updated and ready to use.
See PriceFlow with your own price lists.
The best way to understand PriceFlow is to see it work on your actual data. We'll process your real supplier price lists and show you the result — no commitment, no generic demo.